THe Cobra R 5.4L was kind of a gas hog too. VVT would help fuel milage. I willing to bet that the Cobra R 5.4L was tuned too agressive for the avg. Joe, based on how mauch gas it uses and the fact that Ford kind of marketed it as a factory Race car. Of couse I'm not really sure of this since I have never driven one of those cars. Maybe someone that knows more about the R's cam timings can help here.