Do you guys think that the dealers will try to stick it to those wanting the 05 right away? Just like those people that paid way above sticker for the new Thunderbirds and new VW bugs. Les
I was quoted invoice plus 500 to preorder. It will be quite a while before I would expect to pay *less* than that.
The dealeres I have been talking to. Are telling me over msrp unless I preorder. Then it will be msrp.
Did they say what invoice was or is it more like, when we know what invoice is, we will charge you 500 over that? Are there definitive prices out yet? I thought I read in the sticky that there were no prices out yet, only estimates. Les
Pricing has not been announced. But even when Ford announces the prices they are not firm. That is a dealer never really knows what his invoice price is until the car is built, shipped and the dealer actually receives his invoice. If you have ever ordered a car from a Ford or L-M dealer there is always a disclaimer that the price you agree on is subject to change if Ford changes their price inbetween the time you order the car and it actually arrives at the dealer. So what I'm sure Hary Canry has driver has done is agree with the dealer that when his car arrives, the dealer shows him their invoice and he then pays them $500 over that plus, of course, tax & registration. Although $500 over invoice may not sound like much, the dealer will actually make a lot more money on it. The dealers receive what is called the "Holdback". This is extra discount that Ford rebates the dealers to help them pay for keeping cars in inventory. I belive it is 3%. So if you order a GT that lists for $25K the dealer gets a $750 rebate from Ford meaning in Hary Canary's case the dealer will actually make a $1,250 profit. The current expectation is that pricing will be announced to the dealers at the end of August, but again it is always subject to change.
Back went the SN95 first came out, a local Ford dealer was asking $3K over sticker for V6 models, and $5K over sticker for GT models. I just drove down the road to the next Ford dealer, and paid just a few hundred over invoice. The best way to object, is to simply take your business elsewhere.
A 5% profit is certainly reasonable. Matter of fact, even as a buyer, I would think that is mighty little. There aren't many businesses which can survive on that small of a profit margin.
What you describe is called fair market pricing. It's the law of supply and demand. To be the first you will likely pay more. If you can deal with holding out a little while you will most likely save some money.
Dealers will get whatever they can get. Impatient buyers will spend what they have to spend. Patient buyers will wait, or find a dealer that's more interested in building relationships than making a few good "kills" at the beginning of a model run. It's that simple.