Is it an automatic or a manual tranny?
With automatics, lag isn't too much of a problem as the motor/turbo tends to stay on the 'boil' during shifts. With manual transmissions, that's not always the case. Consequently, you'd probably get away with running more gear with the automatic assuming you've got the traction to manage it. With the manual, people frequently run less gear (taller, higher, lower numerically) to maximize time between shifts keeping engine on the boost, and let that flat wide turbo-torque curve do it's work.
In any event, 3.55 and 3.73's are awfully close - only 5% difference in speeds/torque multiplication. I think the real question is whether or not you want something like the 3.27's that Stangbear mentioned.
How's the car gonna be used? If you're drag racing it and it's a manual, you could always go a bit higher numerically (say 3.55's) and then use tire height to 'soften' the gear if you need to. Just ramblin'....